The Actual costs of starting an Internet Shop

“Opportunity is missed by most people because it is dressed in overalls and looks like work.” — Thomas Edison Although there are lots of ways to find an ecommerce shop off the ground, among the most common solutions is to use one of the numerous popular web-based software-as-a-service solutions like Volusion, Magento, Shopify, Bigcommerce, and […]

B-to-B Ecommerce: How to Employ, Boost

The amount of midsize manufacturers and vendors implementing first ecommerce jobs is rapidly increasing. Manufacturers are using ecommerce to reach new markets, bring products to market more quickly, and protect and reinforce their brands. Distributors, whose margins and market share are being jeopardized by producers and B-to-B newcomers like AmazonSupply.com, are implementing ecommerce to stay […]

How to Identify Dubious Credit Card Processing Fees, Part 1

I will not get into the particulars of the litigation — Heartland Payment Systems sued Mercury Payment Systems at U.S. District Court, alleging deceptive practices. However, merchants should understand there are no enforced business standards defining terms such as”interchange-plus pricing,””tiered pricing,””pass-through fee,””access fee,””foreign handling fee,” and a number of other terms. Also, all providers don’t […]

Selling customer Support

“Your personal core values define who you are, along with a organization’s core values finally define the business’s character and brand. For people, character is destiny. For associations, culture is destiny.” — Tony Hsieh, CEO Zappos The very nature of the Internet provides users a ubiquitous assortment of venues for purchasing just about any product. […]

Should Ecommerce Merchants Accept Bitcoin?

Bitcoin, the best known of many digital payment monies, has made inroads into mainstream trade, including brick-and-mortar merchants. Some ecommerce websites are already accepting Bitcoin and if you are contemplating joining this group, here are a few things you ought to know. While Bitcoin is your best-known virtual or electronic money, others exist. Litecoin, Worldcoin, […]

Working with the BCG Matrix for Ecommerce Marketing Decisions

Made to examine product lines, the Boston Consulting Group (BCG) Matrix or growth-share matrix can help ecommerce business owners and entrepreneurs decide which products or product categories will probably create the best return on investment in advertising and promotion. Online retailers, especially those with a variety of product or product lines, daily make decisions about […]