Tag: marketing:

Email Marketing: Why Every Brand Should Use Personalized Ecommerce Emails in Their Digital Strategy

Email Marketing: Why Every Brand Should Use Personalized Ecommerce Emails in Their Digital Strategy This article will explain why personalized ecommerce emails are so important and how they can help retailers grow. You may be new to personalized emails, or just need to refresh your memory, here are some reasons why they are so important […]

How SMS Marketing can help you improve your customer loyalty program

How SMS Marketing can help you improve your customer loyalty program Brands can offer personalized experiences to their loyal customers with more shared data, such as Yotpo loyalty and Yotpo textBump. This will increase retention and generate revenue. Mobile commerce continues to grow in popularity. SMS marketing is the perfect solution for eCommerce brands looking at reaching mobile-first customers. […]

Referral Marketing 101: What the Ins and Outs of Referral Marketing

Profit from your satisfied customers. Referral programs are a cost-effective and strategic move in an eCommerce environment that is increasingly focused on lowering customer acquisition expenses. Referral programs can be a great way to encourage customers who are high-value to remain with your brand over the long-term. Referral programs can transform top-shoppers into brand ambassadors if done […]

Inbox Inspiration: 21 Examples of Email Marketing to Follow in 2022

source https://www.shopify.com/blog/email-marketing-examples What was the last time that you checked your email? You are not the only one who answered “today” More than 80% of Americans say they check their inbox daily . A 63% majority report checking it multiple times per day. Email hasn’t slowed down despite its age. Since its inception , the number of email […]

Influencer marketing – How to build trust with new audiences

Social media is a surefire way to increase influencer marketing. Why? It’s a testimonial that is incredibly powerful. It’s word of mouth advertising at a large scale delivered by social media users who have huge followings and high engagement. Instead of just one person finding your reviews, thousands, if not millions, of people can learn more about your business […]

Our 7 Favorite (Free!) Local Marketing Resources for 2021

Digital marketing can help you to streamline and synergize your strategies, provide you with valuable data to identify what works, and make life easier for you in the long run—that is, once everything is set up. But what is “everything?” What does getting “set up” even look like? For local businesses who often don’t have […]

Your Content Marketing Strategy includes your entire website

Your Content Marketing Strategy includes your entire website It is almost inevitable. A new client is interested in creating a great content strategy. After a kickoff phone call, they inform us that they just launched a new website, and are now ready to dive into their content marketing strategy. My heart sinks. They have just launched a new […]

How we Benchmarked Digital Marketing for Cisco Partners using Marketing Maturity Maps [Case study]

How we Benchmarked Digital Marketing for Cisco Partners using Marketing Maturity Maps [Case study] B2B marketers are known to love benchmarks. Each client wants to know how their company ranks against its competitors and how they compare against the top brands around the globe. They want to know whether their email, website and lead generation initiatives […]