Tag: retailer

Lessons Learned: T-shirt Retailer Launches in Dorm Room

You would think running a fledgling beer t-shirt company as a finance and marketing student would get you extra points with your New York University lecturers. But rather, in 2004, it got Roy Laniado thrown from his dorm room. Like most universities, NYU prohibits conducting a business for profit from student dorms. Laniado, who was […]