Tag: Strategy

Email Marketing: Why Every Brand Should Use Personalized Ecommerce Emails in Their Digital Strategy

Email Marketing: Why Every Brand Should Use Personalized Ecommerce Emails in Their Digital Strategy This article will explain why personalized ecommerce emails are so important and how they can help retailers grow. You may be new to personalized emails, or just need to refresh your memory, here are some reasons why they are so important […]

Macy’s Announces Store Closures and Job Cuts as Part Of A 3-Year Growth Strategy

Macy’s Tuesday announced a three-year growth strategy. It includes plans to close 125 stores that are least productive and reduce 2,000 corporate jobs, reports CNBC. The retailer will close its San Francisco, Lorain, OH, and downtown Cincinnati offices. It will consolidate its headquarters to New York City. The Polaris strategy is the company’s turnaround plan. It aims to make […]

On Tuesday, you can see the value of a good-health strategy.

What do group exercise breaks share with Jarmo’s recreational floorball games and Risto biking for work, #solteqmove hashtag, and lying on a masseuse table? All of them are enjoyable moments. The real point lies in the background. It is important to invest in your physical well-being. The three pillars of a person’s physical health are exercise, adequate sleep, […]

[Customer Spotlight] LivWell’s Pandemic-Prevention Strategy: How LivWell Rewards Wellness, Monetizes Health and Grows Businesses

[Customer Spotlight] LivWell’s Pandemic-Prevention Strategy: How LivWell Rewards Wellness, Monetizes Health and Grows Businesses Editor’s NoteMoEngage’s Customer Spotlight initiative allows us to talk to customers about their growth strategies, engagement tactics, best practices in product and marketing. This customer spotlight feature featuresLivWellOne of the most popular healthcare and wellness apps is based in Southeast Asia. The […]

Your Content Marketing Strategy includes your entire website

Your Content Marketing Strategy includes your entire website It is almost inevitable. A new client is interested in creating a great content strategy. After a kickoff phone call, they inform us that they just launched a new website, and are now ready to dive into their content marketing strategy. My heart sinks. They have just launched a new […]

Expansions of Product Lines: What are they? Examples and tips for forming your Strategy

Expansions of Product Lines: What are they? Examples and tips for forming your Strategy Coca-Cola is the most iconic brand of all time. It has a market share of approximately a>>>%20of-leading soft-drink companies in the United States since 2004. It accounts for more than 43% of the soft drinks market and sells approximately 1.8 billion bottles each […]

Understanding your business context is essential to formulate a marketing strategy

Understanding your business context is essential to formulate a marketing strategy B2B CMOs often have to create a long-term strategy for marketing. They can use some input from the corporate strategy, but not in complete isolation. CMOs must interpret both scenarios with caution. They are expected to make assumptions about the needs and expectations of the […]